writing
news
Writing what you mean is a skill that takes time to develop
What they said about courses
"I came away
with a mind-full of information."
"100% beneficial for what I wanted to do."
"I got everything I expected and needed to get."
"
Money well spent."
"Good examples were presented from Brendan’s
extensive experience."
"Direct, relevant real life examples and scenarios."
"Press release material very detailed."
"Very informal, comfortable, atmosphere, very conducive to sharing
.
"Great
information and sharing."
"Best aspects: information on journalists'
requirements."
"I now have a clear understanding of how to prepare a good press release."
"Great knowledge of how to get noticed by journalists. Some great points on how to structure press releases."
Presenting
a positive business image when writing to others is crucial to success.
This course gives participants an understanding of key skills required
for written communication in a time of great change in communication.
It gives clear guidelines for writing: responses, letters, notes, emails
and all forms of written communication.
Course Outline:
Practical experience is discussed and any difficulties are identified.
Simple no-nonsense time-saving methods of writing are all considered.
The course is informal and informative; the better to discuss problems and to create a template for future communication.
Objectives:
By
the end of the course delegates will be able to:
• Review existing communications and messages sent
• Read communications from the recipient's viewpoint
• Choose clear simple words, sentences and paragraphs for clarity
• Create attention grabbing openings
• Build the main body of the message so it reads with logic and
in sequence
• Avoid
jargon and clichés while keeping matters businesslike and professional
• Adopt a polite, friendly, accommodating, style
• Consider whether the overall image is helped by existing communications
• Assemble a corporate communications image that speaks for itself
• Maximize
return on letters sent out
• Benchmark
the business against competitors
• Assess future communications developments
The
Tutor:
Brendan Nolan, the trainer on this programme not only has the necessary
presentation, tutoring and delivery skills, but also has a proven
track record of communicating effectively in the business world.
Training Methods:
• Trainer
Presentation.
• Group Discussion.
• Training Exercises.
• Skill practice
Full-day
9.30am - 4.30pm
Half-day 9.30am -1pm
Maximum of 12 participants per course.
more courses here
__________________________________________________
contact us
Writing News 138
Esker Lawns Lucan Co Dublin Ireland
t 00 353
1 628 11 25
email
We can assist in putting the best thoughts forward.
Interested?
Contact us at any time for a chat through the contacts below.
until then...
Brendan Nolan prop
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